Student Live Project Examples



MSc in Digital Marketing Strategy Students Partner with Johnson and Perrott Cork to Drive Innovative Strategy


“The students on the MSc Digital Marketing Strategy gave a very clear and concise report on their findings and recommendations, much of which has been implemented as part of our marketing strategy. Overall it was a valuable learning experience that has helped show us the importance of looking at our business from a fresh perspective and utilising digital tools and strategies to better reach our customers.”

- Jerry Crowley, Marketing Manager Johnson & Perrott Ltd




MSc Marketing Students Romp Home with Marketing Strategy for Mallow Racecourse


“We found the project to be both engaging and results driven. The findings from the reports and presentations will most certainly be implemented in the day to day running of the racecourse. We loved working with the students and their course coordinator and look forward to building the relationship further in years to come.”

- Lynda Fraher, Cork Racecourse Mallow





MTU Students Formulate Branding Strategies for Cork Gaeltacht to Attract Tourism to The Region


“Overall, the stakeholders were delighted with the groups, the experience and the many ideas that were generated from it, each presentation created good ideas for the development of tourism within the region.”

- Gaeltacht Mhúscraí






MSc in Marketing Practice Graduate Returns to Collaborate with Students on an Innovative Live Project


"It was an absolute pleasure to work with such an enthusiastic and engaged group of professionals. Both groups took unique approaches to studying the activities of Everseen and presented some excellent      proposals. Engaging with CIT and the course co-ordinators is always an easy and enjoyable experience."      

- Dwayne Crowley, Head of Marketing, Everseen.





MSc in International Business Students Relish the Opportunity to Sample
an Innovative Culture at Ballymaloe


“It brought us a fresh perspective on what we could do better, and what many inspiring businesses from around the world are doing to innovate. It was a very enjoyable project, and we look forward to more partnerships in the future with MTU.”                      

- Maxine Hyde, General Manager, Ballymaloe Foods.





Masters Students Collaborate with Non-Profit Cork CYPSC to Build Trust in the Information Found by Parents Online


"The passion shown by the students, their well thought out ideas and research which demonstrated an understanding of our organisation, will help us to improve what we do.”

- Tracy Holt, CYPSC Cork Coordinator

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